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Thursday, February 23, 2012

Google's new privacy policy - one interesting viewpoint

The Center for Digital Democracy sent a complaint to the Federal Trade Commission Wednesday asking it to find Google in violation of a 2011 consent order, conduct an investigation and request the search giant postpone the rollout of its new privacy policies.

In the 16-page complaint, the CDD says Google failed to accurately and honestly inform users of the real reason for changes its privacy policy, which go into effect March 1.

The CDD claims the changes are not designed to make a users life easier, as Google has stated, but designed to fuel competition against Facebook, incorporate social media data and to boost Google’s advertising business, specifically to grow its display advertising to a $200 billion business.

(in other words, it is all about tracking our data better = more targeted marketing = more $ and taking out facebook..)
more at
http://www.zdnet.com/blog/identity/google-sugarcoated-privacy-policy-changes-to-mislead-users-group-charges/272?tag=nl.e550

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